Our Journey

Established in 2016, Pioneering Marketing and Trading L.L.C, operating under the registered brand name Candy and More, started as a family - owned business with a simple mission: to distribute not just candy but happiness. What began as a small operation, delivering sweet treats to local retailers, quickly expanded as we saw the potential to combine our love for candy with the magic of toys. 
Recognizing that candy and toys together create a unique experience, we ventured into the world of toy distribution. 
This new direction allowed us to offer our clients an even broader range of products, blending the excitement of play with the joy of sweets. 
As our business grew, so did our commitment to excellence, quality and diversity. 
This commitment had established us as the trusted choice for retailers and wholesalers.
Today, Pioneering Marketing and Trading stands as a leader in the distribution of both candy and toys, known for our extensive selection, competitive pricing and exceptional service.

Our journey is one of continuous growth and adaptation, driven by a passion for bringing joy to people of all age.
As we look to the future, we remain committed to our founding principles, always striving to make every day a little sweeter and a lot more fun for everyone we serve.